Friday, August 7, 2009

EXPAND YOUR DREAM



You will have good people and great systems ...
(which, by the way, should have been developed by your people).

This frees you up to put new plans in place, which will add even more blue sky to your business.

Remember, it is the blue sky that generates the excitement and captures people's imagination, making them want to join you and invest money in your business.
It adds massive value to your business.

You should never work 'in' your business but, work 'on' your business.


What's the distinction between these two?
The person working in their business is doing things they could be paying others to do, such as answering phones, processing orders, arranging couriers or keeping the books. All of these are important functions and a business cannot run without them.

However, these are tasks you can pay others to do at a relatively low cost. Doing this frees up your time to focus on two critical things for the future and fast growth of your business:

• generating revenue
• creating and refining your systems.

Working on generating revenues and developing your systems are the only two things you should ever be working on.

Why? Because this will maximise your time leverage, and it is time leverage that creates value in your business.

Why do work that will cost you $10-15 per hour for others to perform, when you could be doing work that pays your business $100, $200 or $1000 per hour? $1000 an hour is what you will earn by selling boxes, as opposed to time, and why it is so important that you sell boxes and not time.

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Thanks !