What do you do when money and sympathy are in short supply?
You increase the tear-jerking
or the celebrity factor
or, better,
both.
Tiger Woods is the perfect bait for the fund-raising heartland - wealthy men of a certain age
(as well as a high-profile allergy sufferer who could help raise awareness.)
In March, it was revealed that Woods would be coming to Australia in November to play at the Masters at Kingston Heath
(in a $3 million deal, half sponsored by the Victorian government).
You increase the tear-jerking
or the celebrity factor
or, better,
both.
Tiger Woods is the perfect bait for the fund-raising heartland - wealthy men of a certain age
(as well as a high-profile allergy sufferer who could help raise awareness.)
In March, it was revealed that Woods would be coming to Australia in November to play at the Masters at Kingston Heath
(in a $3 million deal, half sponsored by the Victorian government).

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